20 Points: why your business needs a website

1000 of my client asked this question “I am running a small business, what good can a business website do for me?”

Well, I have 25 important points to share about how a Business Website can help you grow your business.

Now the question is “What is a business website?

A business website can be treated as a virtual office so that when you are not at your business place or the customer is away from your business still the website can serve all the purposes with full efficiency.

25 Benefits of having a business website

  1. Your Business is Never Closed, in other way you can call it a virtual office
  2. A website is a Tool That Sells Your Products and Services
  3. You Can Target A Bigger Market
  4. Your Business Can Now Reach Global Market
  5. Your Potential Clients Are Online
  6. Your Clients Expect You to Be Online
  7. Get New Clients For Your Business
  8. You Can Educate Your Clients About Your Brand, Products, and Services
  9. Showcase Your Work or What Was Accomplished With Your Product or Service
  10. Your Website Can Provide Social Proof
  11. Your Business Website is The Center of Your Marketing
  12. A Website Builds Your Business Credibility and Legitimacy
  13. You Can Improve Your Customer Support
  14. You Will Save Time
  15. It Can Save You Money
  16. A Website Can Help You With Your Business Goals
  17. Compete With The Big Players in the Market
  18. Business Email ([email protected])
  19. A Website Gives You Another Way To Collect Data About Visitors And Generate New Leads
  20. Your Website Helps You Fulfill Your Brand Promise
  21. The Benefits of Webrooming For Your Business
  22. Online Store Sales Are Growing
  23. Create A Knowledge Base And Resource Center For Your Staff
  24. Test Your New Ideas With Ease
  25. Your Competitors Have A Business Website

In this article, I tried to summarize the reasons I found it is beneficial for to businesses have a website. Let’s start,

Your Business is Never Closed, in other way you can call it a virtual office

When you are not working or your business is closed after working hours might be some people are working on deciding on their next purchase. So at that point of time if your business is available there and giving them an option to choose from, what’s wrong with that? A website with good content is always a priority to Search Engines to enlist your website at the top of the relevant search.

A website is a Tool That Sells Your Products and Services

E-commerce is trending nowadays – what is this? Well, e-commerce is something where you can display details about your products or services. A website with e-commerce facilities helps to display your products and services. As well as it gives an option to your buyer to buy it.

A website can act as a catalog or a brochure for your services and products. If something changes, like prices or packages for your services, you just change it. You don’t need to wait for your printed materials to arrive, which you have then sent out to your potential clients (print is still a good addition).

You Can Target A Bigger Market

Your Business Can Now Reach Global Market

Your Potential Clients Are Online

Today more than 50% of the Indian population is online. Spending more and more time to search Products and Services for their next buy. Now if you are not there it means you missed the opportunity. Whether you are operating a small or big business, you should be online presenting your business.

Your Clients Expect You to Be Online

Get New Clients For Your Business

When you are serving your existing clients you can get new clients as well. People tend to search for solutions to their problems more and more. You can position your company as someone who can provide them with a solution. This means a lot to your potential clients when they are deciding where from they should buy their next product or service. By using the CALL BACK button or instant chat you can get connected with your future client on an instant basis.

You Can Educate Your Clients About Your Brand, Products, and Services

The best way to create trust is education your future clients. When your clients found the information shared by you through your website is valuable they will begin trusting you. If you can educate people, who are visiting your website, about your niche they will be more engaged. This is when traffic starts to place orders for your products and services.

Showcase Your Work or What Was Accomplished With Your Product or Service

Your Website Can Provide Social Proof

Your Business Website is The Center of Your Marketing

A Website Builds Your Business Credibility and Legitimacy

You Can Improve Your Customer Support

You Will Save Time

It Can Save You Money

A Website Can Help You With Your Business Goals

Compete With The Big Players in the Market

Business Email ([email protected])

A Website Gives You Another Way To Collect Data About Visitors And Generate New Leads

In today’s world, most websites are connected with analytics which is good enough to collect traffic data with ease. At the same time, there are multiple forms like NewsLetter subscription, Offers, Shopping Cart, Membership, etc. to collect users’ personal data. This database in the future helps to generate leads. The most difficult task in today’s world is collecting communication data of persons with their permission, and a website is a very good tool for this job.

Your Website Helps You Fulfill Your Brand Promise

The Benefits of Webrooming For Your Business

Online Store Sales Are Growing

Since COVID-19 broke out we observe many changes in human behavior. As per an article published in some newspapers, the online shopping market increased by 25-30% in the span of the last 2 years. And this market is growing continuously steadily. When JIO came up with free data, for business organizations it became easy to reach the rural area, As per a study more than 73% of the Indian population are in Rural areas. So now it is easy for the Business Owner to the people from the rural areas very easily and grab their focus.

Create A Knowledge Base And Resource Center For Your Staff

You can create a section on your website for your employees with instructional videos, learning materials, and other resources. So in your absence, your employees can go through this section and acquire the required knowledge.

Test Your New Ideas With Ease

Your Competitors Have A Business Website

Before choosing any products or services these days customers are researching online. This is usually the starting point of the buying decision. The vast majority of buyers prefer to buy from businesses who are having an online presence. If you are not available online, that means you are not following technology and falling behind in the competition. You are giving anexcuse to your clients to buy from your competitors.

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